Singapore University of Social Sciences

This class will teach students to make short smartphone films by using visual storytelling and persuasive communication to turn their ideas, personal stories and marketing concepts into compelling visual narratives with both fictional and factual elements. This class will combine learning across the concepts of marketing, psychology and filmmaking to help students shape their own story idea into a short film made entirely on their own mobile phone. Smartphones are the future of filmmaking because they allow any individual or small business to create their own visual content quickly, affordably and with high quality. Students can choose to create a practical advertising video promoting a product or service, or a more open and creative video promoting their personal brand or telling a story that is important to them.