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Muzdalifah Anuar's Momentous Journey with POPWOW GEMS

A beacon of female empowerment, Muzdalifah Anuar, affectionately known as Efah, is charting a path of inspiration as she pursues her Bachelor of Social Work degree at SUSS. With unwavering determination, she embodies leadership for her fellow Malay Muslim women, advocating it through her own active lifestyle.


Muzdalifah Anuar (Efah) showcases grit and determination at the Yio Chu Kang Spartan Race 2019.

Muzdalifah Anuar (Efah) showcases grit and determination at the Yio Chu Kang Spartan Race 2019.

Members of POPWOW GEMS on a Community Nature Walk at Coney Island taking steps towards a healthier lifestyle

Members of POPWOW GEMS on a Community Nature Walk at Coney Island taking steps towards a healthier lifestyle. 

Understanding the transformative potential of outdoor sports, Efah established POPWOW GEMS in 2013. This visionary social enterprise offers a nurturing community for Malay Muslim women, fostering not just physical activity but also the development of crucial life skills such as courage, resilience and teamwork. Through this initiative, she empowers women to embrace their full potential, instilling in them the confidence to thrive in every aspect of life.

At the Alibaba Cloud-SUSS Demo Day 2023, Efah, CEO of POPWOW Space Pte Ltd and Mr Ken Xu, SUSS Part Time General Studies student came in 3rd place.

At the Alibaba Cloud-SUSS Demo Day 2023, Efah, CEO of POPWOW Space Pte Ltd and Mr Ken Xu, SUSS Part Time General Studies student came in 3rd place.

Efah poses with her husband and children, her ardent supporters.

Efah poses with her husband and children, her ardent supporters. 

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